Our Insights: seo

Best web design companies & web designers in the US for every budget and industry

Best web design companies & web designers in the US for every budget and industry

The World Wide Web is inexhaustibly replete with millions of websites, each serving some purpose that fulfils the needs of netizens on the virtual prowl every day. And though getting your own website up and running pronto has become quite simple now, thanks to template-based website builders, the task is best left into the hands of professional web designers.

Moving from brick-and-mortar store to eCommerce store in COVID times: Your ultimate guide

Moving from brick-and-mortar store to eCommerce store in COVID times: Your ultimate guide

By the end of 2020, over 15,000 retail stores had shut shop in the US, mostly declaring bankruptcy, as strict restrictions led to slim revenues and rising debt. Of course, a large number of retail stores were making a steady transition to the online space, a step that was influenced by both the pandemic as well as adaptation to a growing trend of doing business online.

7 powerful customer retention strategies to boost profits & keep your customers happy+loyal

7 powerful customer retention strategies to boost profits & keep your customers happy+loyal

Customer acquisition and customer retention, quite simply put, are the two main pillars that hold up a business, no matter what the nature of the business is. While the former entails the strategy of acquiring new customers through various marketing campaigns, the latter is about converting them to loyal customers by strengthening the buyer and seller relationship.

8 crucial reasons to go for a Headless CMS plus a look at the top 10 platforms

8 crucial reasons to go for a Headless CMS plus a look at the top 10 platforms

The birth of headless CMS was a result of the need for a solution to the vociferous appetite of the digital age. End users constantly demanding improvements and businesses striving to provide exactly that through customized content across multiple channels.

10-step plan for a website redesign strategy that's devised for business growth

10-step plan for a website redesign strategy that's devised for business growth

Planning for website redesign is very important because if you don’t plan you will be facing some serious problems like unforeseen and unwanted organizational expenses, delay in marketing initiatives & even inter departmental disagreements.

Implement Growth-Driven Design (GDD) on your eCommerce website using SMART Goals

Implement Growth-Driven Design (GDD) on your eCommerce website using SMART Goals

Growth-driven design or GDD is a data-driven methodology that is based on the study of consumer behavior and user data. This is where design and marketing put on a unified front to reap real benefits for your eCommerce business.

8 eCommerce conversion rate optimization hacks you must know if you have an online store

8 eCommerce conversion rate optimization hacks you must know if you have an online store

Capturing the customer at a high level of purchase intent and bringing them to your site depends on the effectiveness of your internet marketing efforts. For your site to rank high on search results, the SEO / SEM of your company must be in extremely capable hands.