The inception of 0707 can be traced back to the year 2007, to the bustling Indian city of New Delhi, where a bright-eyed entrepreneur-in-the-making in his mid 20s who went by the name of Prateek Chandra decided to set up a design & marketing consulting firm.
The right tools can make any project a breeze. From the sketchy beginnings of an idea through construction, prototypes are built with various types and styles that range from simple design templates for designing screens or wireframes all the way up to integrated product development.
One of the biggest challenges that a game designer faces is creating both a delightful and memorable experience for the players. Remember, the goal is to hook them gamers to build enough excitement for follow-up versions of the games they’re playing.
In the world of web design, growth designers are on a mission to make sites easier and more intuitive for new visitors. They understand that your current customer base is important, but it’s just as vital to not get caught up in keeping them engaged through advertising ploys and focus instead all efforts into making sure people want to return again so they can tell their friends about how great you site was.
From employment and business opportunities to education, health care and sports, the internet is a world of information and resources for everyone around the world. And it is especially because of this momentous information overdrive that people with disabilities need equal access to the internet.
When designing any new feature it's important to not only think about its benefits but also about negative consequences to any possible design flaws in the feature. Not only could the performance of your product be seriously thwarted but your chances at securing the loyalty of users could fall flat on your face.
UX audit is a great way to receive valuable insights on your product’s weaknesses as well as strengths. Knowing the core problems in your app or website can help you make informed decisions about future updates, more features and improvements that can go on to attract more customers while also improving usability for those already on board.
Hero images are a great way to get someone's attention and build up the mood of your website. They can be as simple or complex as you want, but they're all designed to convey and draw emotions right from the very first moment on your website.
White space or ‘negative space’ as it is also known by, is the empty space between content and design elements. It is also akin to the pauses jammed in between songs and conversations. Without these pauses, those songs that we love so much or conversations that we look forward to would be nothing but total nerve-wrecking racket.
Sustainability, in today’s time, is seen as framework of research, community efforts, global initiatives and programs to fight for ecological balance and save earth’s natural resources from running dry due to overexploitation.
If created and pitched smartly, brand mascots can strike the right chord with the target audience and leave a lasting impression in their hearts and minds. M&M’s Spokescandies, Tony the Tiger and the Pillsbury Doughboy come to mind when we think of the most lovable mascots of all times. Each of these mascots made a huge impact with children, courtesy the fun way in which they presented the products.
The landing page doesn’t have to be your website’s homepage. Essentially, it has to be a webpage with all the information that your target audience would be interested in and you’d, therefore want to redirect them to that page.
Availability of visible actions that are obvious enough to prompt users into taking their next step are just as crucial as the lack of it in understanding user behavior. A series of such steps indicate a clear interaction between the user and the design interface. Effective design is all about identifying what users need and offering exactly that to them.
The World Wide Web is inexhaustibly replete with millions of websites, each serving some purpose that fulfils the needs of netizens on the virtual prowl every day. And though getting your own website up and running pronto has become quite simple now, thanks to template-based website builders, the task is best left into the hands of professional web designers.
Website project management is one of the more crucial skills you should consider gaining if you run a web design & development agency. Working on your technical prowess or trying to get better at aligning deliveries for a project are responsibilities that you’ll find easy enough to handle with time. Managing the project itself, on the other hand, is an entirely different ballgame.
We explored some of the most popular eCommerce websites to learn more about their secrets to success and what makes them stay strong in their respective top places. Join us in this survey that will put the spotlight on the ‘best of the best’ - some of the best practices by the best eCommerce websites.
Customers relate more to businesses that have a great story to narrate, stories of how they started, why they even started, of the obstacles they faced and overcame, of why their customers should trust them, and so on.
Planning for website redesign is very important because if you don’t plan you will be facing some serious problems like unforeseen and unwanted organizational expenses, delay in marketing initiatives & even inter departmental disagreements.
Growth-driven design or GDD is a data-driven methodology that is based on the study of consumer behavior and user data. This is where design and marketing put on a unified front to reap real benefits for your eCommerce business.